Get Shit Done⚡ Christmas Survival Guide 🎅

Christmas is only 7 days away, which means your brain is tired, your inbox is loud, and you’ve told yourself “I’ll just quickly send one email” at least six times today.

This is not the month for peak productivity. It’s the month for survival.

So here’s your Get Shit Done Christmas Survival Guide!

No hustle. No pressure. Just cocoa, calm decisions, and not letting Sleazy Simon ruin everything!

Running on cocoa, chaos & vibes alone

If December had a business strategy, it would be:
“Just wing it and hope January forgives you.”

If you’re feeling frazzled, distracted, and one email away from hurling your laptop out of the window, congratulations. You’re having a normal December.

Let’s get you through it without becoming Sleazy Simon in a Santa hat.

🎄 1. December Has Entered the Chat

It starts innocently.

You sit down and think:

“I’ll just quickly send one email…”

Suddenly it’s dark outside, you’re surrounded by mugs, crumbs, and tangled fairy lights, and your inbox is still screaming.

This isn’t a productivity failure.
This is December doing what December does.

🎅 2. Sleazy Simon’s Festive Bad Ideas

Right on cue, Sleazy Simon appears.

He’s louder. He’s shinier. He’s wearing tinsel and shouting:

“JUST ADD URGENCY!!! IT’S CHRISTMAS!!!”

HARD NOOOOOOOO!

December is when bad marketing advice gets festive packaging and sounds almost sensible. This is your reminder to not listen to the man with the megaphone.

🧠 3. Buyer Psychology in December (The Bit Sleazy Simon Ignores)

Your audience right now is:

• Tired

• Nostalgic

• Emotionally full

• Completely allergic to nonsense

They are not craving pressure.
They are craving reassurance.

The question in their head isn’t:

“Should I buy this?”.

Instead, they’re thinking:

“Will this make January easier or harder?”

Market to that and you’re already ahead.

✉️ 4. Email Marketing: Less Noise, More Trust

December inboxes are absolute carnage.

The emails that get opened don’t shout louder. They sound calmer.

✅The energy that works:

“No pressure. Just something useful before we all log off.”

❌The energy that doesn’t work:

“LAST CHANCE!!!” (for the sixth time this week)

Lower the volume. Raise the trust. Sleazy Simon hates this, which is how you know it’s right.

✍️ 5. The December Copywriting Rule (Tattoo This on Your Brain)

Here it is. Simple. Effective. Seasonal.

Clear outcomes.
Calm confidence.
One obvious next step.

December is not the month for:

• Clever tricks

• Overhyped promises

• Aggressive CTAs

Your copy should quietly say:

“This will make January easier.”

Clarity beats cleverness.
Calm beats noise.
The megaphone can rest.

🧠 6. Productivity Reality Check (Maintenance Mode)

Let’s redefine productivity for the rest of the year.

You are winning if you:

• Close loose ends

• Park ideas for January

• Don’t start anything future You will resent

If it involves:

• A rebrand

• New systems

• A 47-step routine

It’s a January job, not a December one.

Maintenance mode is still progress. Especially now.

🎁 7. The Only Strategy That Actually Matters

If you do nothing else before the year ends, do this:

Don’t create January problems.

That’s it.
That’s the strategy.
Everything else is optional tinsel.

🎄 8. A Final Permission Slip (Please Read)

If you feel behind, you’re not.
If your motivation is patchy, that’s expected.
If you’re running on cocoa and chaos, you’re in good company.

You’re not doing business wrong.
You’re just human in December.

Rest now.
We get properly feral again in January.

🟣 Get Shit Done (festively, gently)

AND FINALLY A FEW WORDS FROM ANNIE

Hope you found this week’s newsletter helpful. If there’s anything particular you’d like me to cover in future newsletters, let me know - I would love to hear from you! 😍

HAVE A FABULOUS CHRISTMAS🎅 & SEE YOU IN JAN!

P.S. I have capacity for 2 new VA clients in January so if you want to supercharge your productivity the New Year drop me an email. I’m also available for copywriting, ghostwriting and content writing projects.